Our Story

Let me tell you where the idea for GRUNT really began. In 2018, Hurricane Michael hit the Florida Panhandle as a Category 5 storm. I remember sheltering under a ladder with my dogs as the storm tore through our community. It was one of the most frightening moments of my life. But even while the storm was still raging, I was already thinking about what would come next: How are we going to rebuild all of this? With my background in construction and operations, I knew rebuilding will require an enormous movement of people, materials, equipment, and supplies. And I also knew how inefficient that process will be. That experience planted the seed for GRUNT. The problem wasn't limited to hurricanes or disaster recovery. It happens on construction sites every single day. There is a condition change, change order or a crew is running out of tools or material. Or a tool is sitting at another jobsite. An order is ready at a supplier. And suddenly a skilled worker has to stop productive work, get in a truck, drive across town, wait, pick something up, and drive back.

The real problem isn't delivery. It's lost productivity. GRUNT was built to solve that operational bottleneck by creating an on-demand driver network connecting contractors, suppliers, local drivers, and suppliers. We're building infrastructure that helps a contractor recover two hours today, helps a supplier serve customers more efficiently tomorrow, creates source of income for local drivers and ultimately helps entire communities move materials and resources faster when they're needed most. GRUNT started with a simple question during one of the worst storms I've ever experienced: How do we get what people need, where they need it, faster?

Today, we're turning that question into a scalable logistics network one market, one supplier, one contractor, and one delivery at a time.

Martin Horak - Founder/CEO

Martin Horak

Our Mission

At GRUNT, we believe time is one of the most valuable things people have — whether it’s time spent getting the job done, growing a business, or getting home to family. For contractors, tradespeople, suppliers, local businesses, and even DIYers, too much of that time is lost chasing materials, making unnecessary store runs, and dealing with last-mile delivery headaches.

GRUNT exists to give that time back.

Our mission is simple: eliminate lost productivity and one of the hidden margin killers in the trades — pulling skilled people away from productive work just to pick something up, by connecting businesses and customers who need materials, supplies, or equipment moved with local independent drivers ready to help, GRUNT creates a faster, more flexible logistics network that keeps jobs moving and people productive.

But there’s another side to what we're building. As technology and automation continue to reshape the workforce, we believe there will always be value in dependable people willing to show up and get things done. GRUNT creates opportunities for people in local communities to turn their time, vehicle, and work ethic into additional income.

That means every GRUNT delivery can create value on both sides: someone gets valuable time back, and someone else gets an opportunity to earn. And underneath it all are values that aren't particularly complicated: show up, work hard, communicate, keep your word, and finish what you started.

Old-fashioned work ethic, powered by modern technology.

Because at GRUNT, We Get It.

Meet Our Team

Martin Horak

Martin Horak

Founder/CEO

Martin has worked in property development and operations for over 20 years, including 15 years at SPG, an S&P 100 company, with expertise in business operations and finance.

Frank Eastham

Frank Eastham

CTO/Product Development

Frank is the CEO & Co-Founder of Teknika Corporation based in Panama City Beach, FL. With expertise in technology and strategy, he plays a key role in driving innovation, operational growth, and strategic partnerships that fuel business success.

Brent Gardner

Chris Tilley

Business & Relationships

Chris is a seasoned executive with expertise in business management and sales. His track record in customer engagement is complemented by strong relationship building and a passion for driving long-term business sucess.

Fred Cary

Fred Cary

Strategic Advisor

Fred has deep experience in high-growth ventures across finance, software, mobile technologies, data services, and e-commerce, driving innovation and business expansion.

Alejandra Torrente

Alejandra Torrente

Social Media Content

Alejandra is a seasoned social media expert and the Founder of Growth Haus Agency. With a passion for storytelling and brand growth, she specializes in digital content creation, and social media, helping businesses expand their reach and impact.

Tessa Ashford

Tessa Ashford

Marketing Strategist

Tessa is a Marketing Mastermind with 20 years of industry experience. She specializes in brand experience audits, marketing strategy, and social media optimization, ensuring seamless customer experiences that drive engagement, growth, and conversions.

Dr. Paul Fitzgerald

Paul Fitzgerald PhD

Public Relations

Paul has 20+ years of experience as a journalist and publicist in Canada and the USA. He is the Founder & CEO of Salt & Pepper Media Inc., a top PR firm in Burlington, Toronto, and Calgary. He also writes for Rolling Stone and Entrepreneur Magazine.

Paul DiModica

Paul DiModica

Strategic Growth Advisor

Paul is a co-founder of two technology companies and has over 25 years of experience as a company founder, COO, CRO, VP of Sales & Marketing, VP of Operations, and VP of Strategy in private, public, and venture-funded high-tech companies.

Michael Weiser

Michael J. Weiser

Legal Counsel

Michael is a business attorney with over 30 years of experience. A lifelong entrepreneur, he has helped hundreds of startups launch and grow, providing legal stability and scalability to early-stage companies while bringing a business mindset to legal services.

Brent Gardner

Brent Gardner MBA

Advisor

Brent is a seasoned leader with experience in property and asset management. His expertise in financial analysis and profit optimization is complemented by a people-focused approach, strategic leadership, and a passion for building strong teams.

General Inquiries


Email: [email protected]

Customer Service: +1-850-749-5310


Mail:

Grunt Inc.

8219 Front Beach Road

PMB 1125

Panama City Beach, FL 32407

United States

Investor Inquiries

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